Re-Engagement Email for a Closed-Lost Deal
Reopen a deal that went quiet or was lost, with a real reason to talk again.
Prompt preview
Write a re-engagement email to Taylor at [Company]. We last spoke around Last contact and the deal ended because: They needed a native integration with their ERP, which we didn't have. What's new that gives me a reason to reach out: We shipped the ERP integration last month. Don't pretend we never talked, and don't reopen the old pitch. Lead with what changed, connect it to the reason it ended, and ask if it's worth a 15-minute look. Under 120 words. I'm a B2B account executive. Our product: [Product], which [one-line value proposition]. Our ideal customer: [ICP: industry, company size, buyer title]. Proof points I can use: [Proof point 1], [Proof point 2]. Sign off as [Name], [Title], [Company]. Never invent customer names, metrics, quotes or discounts: if something isn't in my notes or these placeholders, leave a [bracketed placeholder] for me to fill. Write like a person, not a sequence: short sentences, no buzzwords like 'synergy' or 'circle back', and no fake urgency.