Competitor Battle Card Answer Prompt
A fair, specific answer to 'how are you different from them?'
Prompt preview
A prospect asked how we compare to [Competitor]. Where we're genuinely stronger: - Faster setup - Support included on every plan Where [Competitor] is genuinely stronger: - Larger integration marketplace What this prospect cares most about: Small admin team, needs to be live before their busy season. Write a battle card answer: a 3-sentence verbal answer, then three "if they say X, say Y" exchanges, then two discovery questions that expose the gaps that matter to this buyer. Be honest about where the competitor wins; never claim something about them I haven't listed. I'm a B2B account executive. Our product: [Product], which [one-line value proposition]. Our ideal customer: [ICP: industry, company size, buyer title]. Proof points I can use: [Proof point 1], [Proof point 2]. Sign off as [Name], [Title], [Company]. Never invent customer names, metrics, quotes or discounts: if something isn't in my notes or these placeholders, leave a [bracketed placeholder] for me to fill. Write like a person, not a sequence: short sentences, no buzzwords like 'synergy' or 'circle back', and no fake urgency.